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Friday, 13 January 2012


The time-honored connection between cars and sex has been well tended by Madison Avenue. There's always been a not-so-subtle link in auto advertising, but the advent of the Sexual Revolution brought a whole new meaning to the "sex sells" approach.

Here are my top twenty sexually suggestive auto ads.  Please note: (1) these include auto equipment ads, and (2) by "top 20" I mean "my favorite 20" - this isn't an objective process, folks. This is one man's opinion - I'd love to hear yours.


#20
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#19
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#18
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#17
God only knows what's going on here.  I can only assume "car napped" is a play on the word "kidnapped". So, not only do we have a car named Magnum (a word that oozes masculinity), but we have a gentelman creeping up behind a lady asking her if she wants to be carnapped. "How intriguing", she whispers back. (gag)

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#16
This is a poorly done advertisement from an old newspaper.  I wouldn't have included it on the list if it wasn't for the fact that it is so incredibly suggestive. This is innuendo taken to the limit - I mean, for God's sake the converter is basically made into a vagina!
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#15
It doesn't get much more direct than this, folks.  In fact, it almost doesn't seem right to call it "suggestive" as there is nothing being suggested here - they are straight up saying it, no subtext allowed.
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#14
Daisy Dukes and Farrah hair = keys to automatic inclusion in this list.
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#13
"Get Blown"... really? Wow. If this wasn't such a poor newspaper copy, it'd be much higher on the list. If anyone knows of a color magazine version of this ad, send me a link.

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#12
Get it? Car Pet versus Carpet? (Yeesh. Tough crowd)
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#11
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#10
I found this in an old newspaper. Holy crap. It took me a minute to even realize they were referring to convertables.
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#9
This one earns a place for its not-so-subtle tag line... which Pro-Trac was evidently quite proud of, because they used it repeatedly.



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 #8
There is absolutely no reason for this chick to be wearing a bikini.  This is completely gratuitous sexploitation to sell a product.... and I like it.
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#7
Close your eyes, kids. Don't let the balloons fool you - this muffler ad is adults only.
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#6
A Spanish ad for the TR7.  My understanding is that the auto ended up a flop due to quality control issues; however, this ad is anything but.  A pure win in my book... if only the car had lived up to its advertising.
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#5

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#4
Pan's People appeared in a number of Multi Glide adverts. For those not familiar with this group of ladies, this would be the equivalent of having the Solid Gold Dancers do a Valvoline ad.  Click the images below to view full sized.


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#3
One of the most gorgeous women in history in a sexy scuba outfit? This is a no brainer - move to the front of the line.
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#2
This ad has been covered before on Retrospace. Let me just sum it up: you could write an entire PhD dissertation and barely graze the surface of the number of male fantasies in this one single advertisement.  Hotpants, trucks, motorcycles, girls running, girls making out, men watching, trucks spewing smoke, etc., etc.

Detail from the advertisement. Click to enlarge
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#1
The ultimate in explicit auto advertising. First of all, it's expertly done from a first person perspective - as if you are the proud owner of this chick magnet.  Second, the ad copy at the top lets you know right off the bat that this ain't no wood paneled metallic pea station wagon. 

And then there's the high beams.  The boobs in this ad are legendary. If memory serves, this ad only appeared in adult publications such as Esquire, Cosmo and Playboy; but, I could be mistaken. Either way, this is a bold ad - just try and look away from those breasts, you can't.

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